1

Application of the Cognitive Dissonance Theory to the Service Industry

Year:
2011
Language:
english
File:
PDF, 166 KB
english, 2011
4

Getting the right payoff from customer penalty fees

Year:
2013
Language:
english
File:
PDF, 666 KB
english, 2013
13

The Role of Perceived Intent in Consumer Penalty Evaluation

Year:
2007
Language:
english
File:
PDF, 756 KB
english, 2007